The Wobbling Chair
Why Trust Defines Consulting
You walk into a restaurant.
It’s warm. Inviting. The lighting is perfect. The staff is friendly without being fake. The menu is thoughtful—maybe even exciting. You sit down, ready to enjoy the experience.
And then, as you shift in your seat, you notice it.
The chair wobbles.
It’s not dramatic. It doesn’t collapse. But suddenly, you’re aware. You adjust how you sit. You test the legs with your weight. You start to notice the other details—the uneven floor, the fingerprint on the glass, the scuff on the wall.
The meal hasn’t even started, but the experience has already shifted. You’re not relaxed anymore. You’re on alert.
From Confidence to Scrutiny
That’s what happens when trust wobbles.
Before, you weren’t looking for problems. You were enjoying the moment. But once you sense instability—even something small—you start scanning. What else might be off? How reliable is the rest of this experience?
The restaurant may still serve a great meal. But the lens has changed.
Consulting Has the Same Fragility
At augustwenty, we know client relationships often begin with promise. The kickoff is smooth. The people are sharp. The proposal hits all the right notes. It feels like the start of something strong.
But trust isn’t secured in a single presentation. It’s earned—or weakened—in the details that follow. A missed deadline without explanation. A bug that slips into production. A vague answer in a meeting.
Each of these can become a wobbling chair. Not enough to break the relationship, but enough to change how the client sits at the table.
What Clients Really Value
Clients don’t want to second-guess their seat. They don’t want to brace themselves every time they shift. They want to feel steady—confident that their consulting partner has the details under control so they can focus on the bigger picture.
That’s why we operate on a simple principle: trust is the work.
It means:
- Details matter. Stability isn’t built on polish alone—it’s built on consistency.
- Communication matters. Transparency prevents suspicion.
- Consistency matters. Every deliverable is either reinforcing or eroding trust.
- Professionalism matters. Small lapses accumulate and eventually get noticed.
The Right Kind of Partner
At augustwenty, we aim to do more than deliver solutions. We aim to create confidence. That means checking for wobbles before clients feel them, communicating proactively, and showing—through every interaction—that trust is safe in our hands.
Because in consulting, once a client shifts from sitting comfortably to bracing for the wobble, the relationship changes. And we’d rather spend our time solving problems together than managing doubts.
That’s why we care about the details, the follow-through, and the consistency. Not just to look polished, but to be the kind of partner who earns trust every day.
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Meri Kullberg
September 03, 2025 at 12:42 AMTrust--it takes time to earn and can be lost in an instant. Every day we must show up to earn the trust of our clients, not by what we say, but what we do and the value we deliver every step of the way.